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 RADICA LAUNCHES STYLISH GBA SP 
			ACCESSORIES RANGE
			 March 
			2003: Radica - the company behind Gamester, the UK’s leading video 
			games accessories brand – have unveiled the first products in a 
			brand new high quality range of accessories exclusively for 
			Nintendo’s Game Boy Advance SP. 
			 The 
			range includes a Kit Bag, the N-Case SP console case, the Game Case, 
			a three-strong accessory Starter Kit and an Ultimate Essentials 
			pack. All of these products will be released this month to coincide 
			with the UK launch of the Game Boy Advance SP on March 28th. 
			 “ This 
			initial range of products is aimed squarely at the hardware 
			purchaser, providing essential products to make the GBA SP the 
			ultimate portable gaming console and giving retailers the 
			opportunity to increase margins and create attractive value added 
			bundles at launch” commented John Doughty, managing director of 
			Radica UK Ltd “ since the launch of Game Boy Advance, Radica has 
			dominated the VGA sector, supplying unique, high quality products 
			backed up with excellent retailer and consumer support. Over the 
			coming months we will be releasing further innovative products for 
			GBA SP, enabling us maintain our position as the market leader 
			across handheld formats.” 
			The 
			Gamester Kit Bag is a smart, heavy-duty bag with compartments for 
			gamers’ consoles, games and accessories. Featuring heavy padding and 
			four separate internal sections, the Kit Bag provides all the 
			protection and storage any GBA SP owner could possibly want. 
			The 
			Gamester N-Case is a hard-wearing and durable carry case with a soft 
			non-scratch interior designed to offer the best protection available 
			for the console.   
			The 
			Gamester Game Case also features a soft non-scratch interior and is 
			a really stylish solution for carrying up to five GBA or GBA SP 
			games while on the move. The Game Case also has a cool metal 
			karabiner clip for ultimate portability. 
			 The 
			Gamester Starter Kit has three great SP accessories to kick-start 
			any gamer’s career: rubber console grips, a screen magnifier and a 
			headphone multi-port, allowing simultaneous connection to power and 
			sound.    
			 The 
			Ultimate Essentials pack is every SP gamer’s dream, with a Kit Bag, 
			console grips, screen magnifier, skins for customising their SP, a 
			multi-link cable to link the SP to a Game Cube, a car adaptor for 
			the epitome of portable gaming, a set of headphones and a headphone 
			multiport,  
			  
			The 
			products will carry the following RRPs: 
			·        
			
			Kit Bag – £9.99 
			·        
			
			N-Case SP – £7.99 
			·        
			
			Game Case – £4.99 
			·        
			
			Starter Kit – £4.99 
			·        
			
			Ultimate Essentials - £29.99 For further information on all products in the Gamester range visit 
              www.theunfairadvantage.com 
               About Radica  Radica UK Ltd designs and engineers and markets best selling accessories 
              for Europe's leading game formats under the Gamester brand. Radica 
              UK is based in Hertford, England and is part of the Radica Games 
              Group, a leading developer, manufacturer and distributor of electronic 
              handheld and tabletop games. Radica has subsidiaries in the USA, 
              Canada and the UK and an IS09000 certified manufacturing facility 
              in the Far East. The Gamester brand has achieved great success and 
              is the UK's leading third party peripheral brand. The success is 
              due to continue with brand extensions and new product ranges for 
              emerging games platforms.  For further information, please contact:  Rob Goodchild PR Manager. [email protected] 
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